2026 World Cup Host City Insights – Miami

May 19, 2024

Mike Koeshartanto

Miami Hard Rock Stadium
2026 FIFA Men’s World Cup Countdown
WeeksDaysHoursMinutesSeconds
7
5
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5
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1
9
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0
8
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5

Market Overview

CategoryUnited StatesMiamiFt. Lauderdale
Population334,914,895442,241182,760
Persons <18 years old21.7%17.1%18.5%
Persons 65+ years old17.3%17.3%19.0%
White, alone75.5%30.2%51.8%
Black, alone13.6%12.9%27.6%
Hispanic or Latino19.1%70.219.2%
Persons in HH2.572.422.24
Language other than English spoken by age 5+21.7%75.9%28.6%
Bachelor's degree or higher34.3%38.7%43.0%
Median HH income$75,149$50,989$81,544
  • 14. Seattle-Tacoma – 1.81 million (1.58% of U.S.)
  • 15. Minneapolis-St. Paul – 1.74 million (1.52%)
  • 16. Miami-Ft. Lauderdale – 1.70 million (1.48%)
  • 17. Denver – 1.63 million (1.42%)
  • 18. Orlando-Daytona Beach-Melbourne – 1.52 million (1.42%)

WORLD CUP HOST CITY INSIGHTS – ATLANTA

Like what you’re reading and want to see more? We’ve got the same insights for Atlanta – the third market for which we did a deep dive ahead of the 2026 FIFA Men’s World Cup.

Soccer interest in Miami-Ft. Lauderdale

Category% of PopulationIndex
Participated in Soccer/12 Mo3.87%123
Watch World Cup Soccer6.58%123
Watch International Soccer7.62%131
Watch the U.S. Men's National Team4.51%126
Watch the U.S. Women's National Team4.01%118
Watch MLS5.85%120
Putting Miami-Area Zip Codes under the soccer microscope

United States of Soccer

Soccer’s time has come. To grasp the impact the World Cup will have, you must first get to know the American fans and their passion for the sport. Soccer isn’t a trend — it’s here to stay and it’s growing fast. Our report goes deep into the American soccer audience, shedding light on its demographics, characteristics, and the factors that most shape fandom. 

  • Over-index in participating in soccer in the last 12 months
  • Over-index in likely demand for watching the World Cup on TV

Zip Code2023 Participated in Soccer/12 Mo (Index)
33010 (Hialeah)202
33125 (Miami)198
33013 (Hialeah)197
33016 (Hialeah)192
33135 (Miami)191
33012 (Hialeah)190
33144 (Miami)187
33014 (Hialeah)169
33172 (Miami)169
33190 (Miami)168
33030 (Homestead)163
33174 (Miami)162
33035 (Homestead)161
33126 (Miami)160
33145 (Miami)158
33130 (Miami)156
33165 (Miami)153
33166 (Miami)153
33015 (Hialeah)152
33033 (Homestead)152

Zip Code2023 Watch World Cup Soccer (Index)
33034 (Homestead)182
33016 (Hialeah)170
33013 (Hialeah)164
33010 (Hialeah)163
33012 (Hialeah)162
33030 (Homestead)160
33125 (Miami)158
33144 (Miami)158
33135 (Miami)157
33166 (Miami)157
33014 (Hialeah)155
33172 (Miami)153
33182 (Miami)150
33018 (Hialeah)149
33145 (Miami)148
33015 (Hialeah)148
33130 (Miami)147
33175 (Miami)147
33101 (Miami)146
33174 (Miami)145

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